“Jeep® Compass Recalculating Tour” Brings Off-Road Thrills to the City
- Starting from Vienna, the tour will take in Germany, Switzerland, Spain and Italy
- Visitors can experience all-new Jeep® Compass first-hand in a unique environment
- One winner will enjoy unique glamping experience
The eagerly-awaited all-new Jeep® Compass – the latest addition to the iconic brand’s award-winning SUV family – is set to embark on a thrilling tour of major European cities ahead of its arrival in dealerships of major European markets in July.
The Jeep Compass Recalculating Tour will give Jeep fans the chance to experience the new model first hand and discover its authentic Jeep design, legendary off-road capabilities, excellent on-road dynamics, user-friendly connectivity and suite of advanced safety technologies.
The tour will commence in Vienna from June 9-11 before moving on to Berlin (June 16/18), Zurich (June 23/25), Valencia (July 1/2) to end with a last leg in Italy (July 11/13). In each location, an eye-catching and entertaining Jeep area will showcase the very best of the new model and the American brand’s unique style and heritage.
Visitors will be able to get behind the wheel to enjoy an exciting off-road driving experience in the heart of the city.
They can also take the Jeep Compass Recalculation Quiz to find out what kind of ‘urban adventurer’ they are and earn a chance to win a unique and exclusive glamping experience.
The tour is themed around Jeep’s new ‘Recalculating’ TV campaign which shows that anyone’s road through life can take the most surprising turns – a concept that perfectly sums up the adventurous spirit at the heart of every Jeep and the core values that have shaped the all-new Compass.
Turin, June 9, 2017